How to Create Viral Content with Studies in Neuroscience and Past Data

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According to virality expert Jonah Berger, a marketing professor at Stanford University, the key to viral content is emotional arousal, particularly that evokes high-arousal emotions, like joy or fear. However, a new research by Jacopo Staiano of Sorbonne University and Marco Guerini of Trento Rise find that valence and dominance also play important roles in … Read more…

Is Clickbait Dead or Stronger than Ever?

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Facebook has promised to eliminate fake news, which most of them are presented with “clickbait” headlines. Google has also tightened up their paid ads to improve the overall online experience, which aims at reducing clickbaits significantly. Such movement is a notable reaction as millions of readers have been cheated by misleading headlines, and the Internet giants … Read more…

How to Make Content Viral in Post-Clickbait Era

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While journalism professors teach objectivity and ethics at J-schools, many bloggers, content marketers, and citizen journalists depend on emotional content and click baits to increase traffic. While objectivity in reporting is the heart of credible journalism and being ethical is the soul, articles with such characteristics hardly get viral. Clickbait titles often work better in … Read more…

Almighty.Press – The Evolution of your Content Marketing Strategy

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What if you could not only be the first to identify viral news articles, but also be the first to publish and distribute that content within minutes of discovery? What if you totally automated your publishing process from inception to delivery? Introducing Almighty.press. Identify, Curate, and Schedule Trending Content. Before it’s Trending! 1. Identify trending … Read more…